Statistics on Businesses Contributing Money to Sporting Events

Question

A prof is looking for information on the amount of money spent by Canadian businesses to support sporting events in Canada. He's just at the starting point for his research so he's mainly wondering what's available, but would ideally like some combination of the following variables over the past ten years:

type of business
size of business
type of sporting event/sport
level of activity (e.g. local, national)
location of event
amount of money contributed

Any suggestions? I'm really not very familiar with most of the business surveys. I've looked a little bit at Quarterly Survey of Financial Statistics for Enterprises and Financial and Taxation Statistics for Enterprises but haven't seen a category for charitable donations. I found reference to a survey done by the group Imagine Canada called Business Contributions to Canadian Communities, which is more qualitative than quantitative. I'm not sure where else to go on this
one.

Answer

Statistics Canada collects some information on charitable donations, but only at the individual level - not for businesses.

I am sure the information is collected under business expenditures, but it would appear under a very wide umbrella probably intuitively called "other expenses".

Either way, Statistics Canada is not your best source for this information.